Britain should be doing what it can to protect its industrial base, to diversify away from financial services, it seems crazy considering the £11.7 billion Kraft takeover. We all know from Milton Bradley’s game of Monopoly that in the long term, owning property is much more of an asset that hard cash. The British VAT (value added tax) is already being raised to 20 hundredths per cent, literally 20%, in January 2011. Comparatively, Massachusetts is famously called “taxachusetts” because of its measly 6.25% sales tax, imagine 20%!
Already owning prosperous confectionary companies like Terry’s, Daim, and Côte d’Or, Kraft has a very strong market base and its herd increase is inevitable—knowing that before long, American Companies will diversify and increase international sales (thus overpowering the subtle British class) in chocolates.
For goodness’ sake, since I arrived, I can tell that the chocolate is already becoming more quantity and less quality. Kraft is the what? “plastic cheese company” of America? And the level of debt in the Kraft deal means cost cutting is likely. All milk chocolate bases are now of the same constitute; I checked the ingredients listing, and honestly, individually wrapped Cadbury chocolate now tastes the same: good, but the same. Before too much change occurred (not just in Cadbury, but all classic British chocolate), I decided I would try a good majority of the bars. Now, I know this sounds unhealthy.. what can I say?
So here it goes (in order of pleasure derived from, greatest to least): Star Bar, Curly Wurly, Buttons, Twirl, Yorkie, Mars, Topic, Crunchie, Wispa, Fry’s Turkish Delight, Moro, Flake, Aero, Drifter, Revels, Milky Bar, Maltesers, Toffee Crisp, Cadbury’s Fudge, Breakaway, Bournville, Walnut Whip, Vice Versas, Rolo, Double Decker, Smarties, Leah Bar, Dairy Milk and Texan
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